AgroNews: What does Marcus Meadows-Smith see in Crop Enhancement?

As veterans of the biopesticide industry go, Marcus Meadows-Smith is a heavy hitter. His résumé is packed with transformative business performance at several major companies (Bayer, AgraQuest, Chemtura, among others). Currently the CEO of BioConsortia (former portfolio company of 1955 founder Andrew Chung while at Khosla), Meadows-Smith has just taken a role on the board of directors of 1955 portfolio company Crop Enhancement, an innovator of sustainable agrochemical products for enhancing crop yields, where he will help guide the management team on value-creation strategies for the company. Meadows-Smith was recruited by Andrew to join BioConsortia as CEO in March of 2014.

“I understand the grower mentality,” says Meadows-Smith, “and right now, growers are aiming to increase their yield to sustainably produce food for the world. A part of that sustainable approach is improved profitability and lower environmental impact, which is where Crop Enhancement has breakthrough technology.”